September 15, 2022
NYDIG found that financial advisors have a compelling opportunity to diversify their offering to include bitcoin. More specifically, twice as many clients of financial advisors own bitcoin today compared to last year: 42.5% vs 22%. Of the nearly 43% of investors who have a financial advisor and own bitcoin, only 39% own bitcoin with their trusted advisor.
Investors appreciate and may even seek bitcoin advice and investment through their financial advisors. Those that can offer secure and regulated solutions with a strong platform partner may find differentiated ways to engage both current and prospective clients.